Rock is officially back!

Sales of Rock music have beaten the pop market for the first time ever - 'Rock's on a Roll' Evening Standard. Rock has 31% of the market and pop only 30%.
The dramatic decline of pop is being blamed on the file swapping hordes of the Internet but I think that would have hit the Rock listening fraternity just as hard as Rock is going to be listened to by a more mature audience - who are able to afford computers and internet connections.
Rock bands have embraced the Internet far more than the Pop industry and use it to promote thier material and talk to thier fans. Meanwhile with programs such a Pop Idol and Fame Academy every one can see what the pop industry is actually about - a manufactured product. When you can pick someone off the street with a bit of singing ability and make millions out of them its a good business proposition! Rock musicians take years to hone thier abilities and the public are re-recognising that.
Long Live Rock!

Posted by Simon at September 13, 2003 10:59 AM

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